Marketing tips, Shopify strategy, and product updates from the Propeller team.
Meta’s new AI-powered search ad product may change Facebook and Instagram marketing. Here’s what Shopify merchants should watch.
Digital marketing updates for September 2026 include EU AI watermark rules, Meta AI ad insights, and new Google Search Console tracking.
Instagram updates in 2026 add affiliate links in Reels and expand creator tools for public accounts, boosting shoppable content opportunities.
AI marketing agents are helping DTC brands meet rising social content demands in 2026 with faster creation, scheduling, and reporting.
Instagram updates for September 2026 make public pro posts searchable on Google and push merchants toward more niche Reels content.
Instagram’s new Views metric puts Reels, Stories, Photos, and Carousels on one scoreboard and shifts attention to saveable content.
Instagram commerce in 2026 now sends product-tag clicks to merchant websites, making pixel tracking and revenue attribution more important than ever.
Shopify’s holiday push for the Shop app signals a bigger role for product discovery, AI search, and social commerce in merchant strategy.
Instagram’s 2026 algorithm update has changed how content gets seen. Likes still exist, but they matter less than they used to.